People often talk about getting 15 minutes of fame. For the late Carl F. Hanneman, it was closer to 15 seconds in a new Wisconsin Public Television documentary on Juneau County, Wisconsin.

The hourlong documentary, produced as part of Wisconsin Public Television’s Wisconsin Hometown Stories series, includes a section on the death of Governor-elect Orland S. Loomis of Mauston. Loomis died on December 7, 1942 after suffering a series of heart attacks. He was to be sworn into office in January 1943. As a local correspondent for the Wisconsin State Journal, Hanneman filed a story on December 8 detailing Mauston’s grief at the loss of their hometown hero. His news clipping was used as a graphic during the Loomis portion of the documentary.

Carl’s ties to Loomis went beyond the 1942 political obituary. On election night, November 3, 1942, he was one of the only photographers at Loomis’ home as the election results came in and Loomis was declared the winner over Gov. Julius P. Heil. Carl’s news photo ran above the fold on Page 1 of the State Journal on November 4, 1942.

Hanneman (1901-1982) had known Loomis since about 1936, when Carl came to Mauston from Wisconsin Rapids to be a pharmacist for Dr. J. Samuel Hess Jr. He sought Loomis’ help in 1937 in obtaining his full licensure as a registered pharmacist (an upgrade from his existing license as an assistant pharmacist). At the time, Loomis was Wisconsin’s attorney general. Hanneman also worked to help elect Loomis as attorney general and governor. In recognition of his efforts, Loomis gave Hanneman a large pastel painting that once hung in his office at the state Capitol in Madison. The large-format pastel, weighing some 100 pounds in its hand-carved ornate frame, hung in the Hanneman home in Mauston and later in the home of Sun Prairie Mayor David D. Hanneman, Carl’s son.

The fascinating Wisconsin Hometown Stories documentary, which first aired in April 2014 and is now available on DVD, covers much more than Loomis and his political career. It traces Juneau County’s history from its early days, when towns like Mauston sprung up around grist mills on the Lemonweir River. It details the county’s cranberry farms, the massive Necedah Wildlife Refuge, the heritage of the Winnebago (Ho-Chunk) Indians, creation of the huge manmade Petenwell Lake, and development of National Guard bases including Camp Williams and Volk Field.

A prominent section of the documentary focuses on former Wisconsin Governor Tommy G. Thompson of Elroy. Thompson takes viewers on a tour of southern Juneau County where he grew up, including an old gas and grocery run by his father. Thompson served as Wisconsin’s 42nd governor from 1987 to 2001.

When he first ran for Wisconsin State Assembly in 1966, Thompson stopped in Mauston and met a pharmacist named Carl Hanneman. Carl was so impressed with the young lawyer from Elroy that he closed up shop for the afternoon and took Thompson all over Mauston, introducing him to other businessmen. From that day on, Hanneman always referred to him as “my friend Tommy Thompson.” It was a kindness Thompson never forgot.

Somehow the story of Carl’s early politicking for Thompson got left out of the Wisconsin Public Television documentary. Well, there’s only so much you can fit into an hour of television.

–The DVD version of the documentary can be purchased for $16.95 from Wisconsin Public Television. Wisconsin Hometown Stories is a joint project of WPT and the Wisconsin Historical Society.

– Read Hanneman’s 1942 Wisconsin State Journal article.